- $75
Meta Ads Training - For Beginners and Intermediate
- Course
- 35 Lessons
If you're interested in using Meta Ads to promote your business, or you simply want to up your game in how you use them, this course is for you. From important account basics, to advanced features and strategies, this course will have you well on your way to proficiency as an advertiser and success for your business. The explanations included can save you countless advertising dollars and hours.(Running time: 4:25)
Contents
Part I - Introduction and Basics
This section is an introduction to the course and Meta Ads.
Course Outline PDF
Introduction.mp4
Account Basics.mp4
Part II - Foundational Lessons + Lay of the Land
This section teaches the most important foundational things to understand about how the Meta Ads system works.
12 Foundational Principles for Advertising.mp4
Ad Channels & Placements.mp4
Structure.mp4
Campaign Objectives (Overview).mp4
Optimization.mp4
Targeting (Overview).mp4
Ad Types and Formats.mp4
Auction and Bidding.mp4
Meta's Ad Policies.mp4
Instagram Advertising.mp4
Tracking Results.mp4
Mapping the Jungle.mp4
Part III - Deeper Dives
This section uses screenshares to demonstrate some actions in Meta Ads Manager, Meta Events Manager, and more.
Meta Events Manager.mp4
Creating an Awareness Campaign.mp4
Creating a Traffic Campaign.mp4
Creating an Engagement Campaign.mp4
Creating a Leads Campaign.mp4
Creating a Sales Campaign.mp4
Reporting.mp4
Business Settings.mp4
Meta Commerce Manager.mp4
Audiences.mp4
Part IV - How To's
This section uses screenshare video to demonstrate different tasks.
How to Find the Pixel Code.mp4
How to Get the Leads from Instant Forms.mp4
How to Create an Instant Form for Lead Ads.mp4
How to Use an Instant Form in an Ad.mp4
How to Use Campaign-Level Budgets.mp4
How to Use Creative Reporting.mp4
How to See Deleted Campaigns, Ad Sets, and Ads.mp4
How to See Comments on Ads.mp4
Part V - Helpful Tools
This section is about tools that are necessary for certain types of ads and functions.
Helpful Tools.mp4
Part VI - Final Tips
This final section offers a list of tips for more successful advertising through Meta Ads.
Final Tips.mp4